Terracotta (#E2725B) is a medium, moderately saturated red hue. Named after fired clay, terracotta is a sun-baked orange-red central to Mediterranean and boho palettes.
In RGB it is made of 226 red, 114 green and 91 blue. Its HSL hue angle is 10° with 70% saturation and 62% lightness, while its perceptual OKLCH lightness is 68% with a chroma of 0.144. For print, a starting CMYK mix is 0% cyan, 50% magenta, 60% yellow and 11% black.
As a text color on white, Terracotta has a contrast ratio of 3.09:1, which passes AA only for large text and UI parts. On black it reaches 6.79:1 and passes AA for normal text. If you use Terracotta as a background, put black (or very dark) text on it. The APCA lightness contrast is Lc 47 for black text and Lc -63 for white text.
Its perceptual complement is #00AAC3, close to dental teal. Colors that look most similar are salmon, coral, bronze. People with red-green color blindness see terracotta quite differently (ΔE 13), so do not rely on it alone to signal meaning.