Chocolate (#7B3F00) is a dark, highly saturated brown hue. A deep, warm brown that instantly signals bakeries, cafes and comfort.
In RGB it is made of 123 red, 63 green and 0 blue. Its HSL hue angle is 31° with 100% saturation and 24% lightness, while its perceptual OKLCH lightness is 43% with a chroma of 0.105. For print, a starting CMYK mix is 0% cyan, 49% magenta, 100% yellow and 52% black.
As a text color on white, Chocolate has a contrast ratio of 8.22:1, which passes WCAG AA for normal text. On black it reaches 2.55:1 and fails AA. If you use Chocolate as a background, put white text on it. The APCA lightness contrast is Lc 16 for black text and Lc -93 for white text.
Its perceptual complement is #00587E, close to charcoal. Colors that look most similar are coffee, brown, wine. It looks fairly similar to people with red-green color blindness (ΔE 7), so its meaning mostly survives.